Rob Robillard

President

Rob Robillard knows what it takes to build a whiskey brand from scratch—and turn it into a household name. The creator of Cabin Fever Maple Whiskey (later sold to Diageo), Rob has a rare blend of taste, foresight, and entrepreneurial grit. Now a founding partner at ASM Capital, he channels that energy into sourcing standout barrels and helping investors tap into whiskey’s tangible, appreciating value. Rob also leads Robillard Reserve, where he advises emerging spirits brands on how to sharpen their strategy, scale with purpose, and punch above their weight.

Scott Sciberras

Partner

Scott Sciberras has made a career out of spotting what’s next in luxury spirits—and getting there first. As the founder of Whiskey & Wealth Club, he helped grow the firm to over $300M in AUM, then co-founded The Craft Irish Whiskey Co., known for producing some of the world’s most awarded and exclusive bottles. Now a partner at ASM Capital, Scott is bringing that same foresight to American Single Malt. With a background in commodities and financial markets, he’s driven by a belief that true value lies in what’s rare, real, and rising.

Hunter Robillard

Chief Investment Officer

Hunter Robillard has spent his career turning rare whiskey into a real opportunity. As a founding partner at ASM Capital, he helped pioneer one of the most successful investment-grade whiskey portfolios in North America, overseeing assets exceeding $150 million. With roots in a family-run spirits business and deep relationships across U.S. distilleries, Hunter brings both expertise and access to a rapidly growing asset class. From portfolio strategy to brand building, he’s passionate about helping investors tap into the future of American Single Malt.

Ryan LaValle

VP of Compliance & Finance

Ryan La Valle blends capital markets experience with deep knowledge of the spirits industry, having helped structure multi-million-dollar portfolios for ultra-high-net-worth clients and institutions. His earlier roles at MetLife Investment Management and S&P Dow Jones provided a strong foundation in institutional portfolio strategy. He holds an MBA and advanced WSET certifications, and focuses on bridging traditional finance with alternative assets that deliver lasting value.

Ross Duignan

Partner

Ross Duignan turned his lifelong passion for whiskey into a track record of results in the ultra-premium spirits space. Ross has built whiskey portfolios worth hundreds of millions and helped shape the market for some of the most celebrated and collectible bottles in the world. As a founding partner of ASM Capital, he combines deep product knowledge with a sharp investment lens. Whether selecting barrels or shaping investor journeys, Ross brings a human touch to a space that’s often anything but—making the complex feel personal and the rare feel within reach.

Rob Robillard

President

Rob Robillard knows what it takes to build a whiskey brand from scratch—and turn it into a household name. The creator of Cabin Fever Maple Whiskey (later sold to Diageo), Rob has a rare blend of taste, foresight, and entrepreneurial grit. Now a founding partner at ASM Capital, he channels that energy into sourcing standout barrels and helping investors tap into whiskey’s tangible, appreciating value. Rob also leads Robillard Reserve, where he advises emerging spirits brands on how to sharpen their strategy, scale with purpose, and punch above their weight.

Scott Sciberras

Partner

Scott Sciberras has made a career out of spotting what’s next in luxury spirits—and getting there first. As the founder of Whiskey & Wealth Club, he helped grow the firm to over $300M in AUM, then co-founded The Craft Irish Whiskey Co., known for producing some of the world’s most awarded and exclusive bottles. Now a partner at ASM Capital, Scott is bringing that same foresight to American Single Malt. With a background in commodities and financial markets, he’s driven by a belief that true value lies in what’s rare, real, and rising.

Hunter Robillard

Chief Investment Officer

Hunter Robillard has spent his career turning rare whiskey into a real opportunity. As a founding partner at ASM Capital, he helped pioneer one of the most successful investment-grade whiskey portfolios in North America, overseeing assets exceeding $150 million. With roots in a family-run spirits business and deep relationships across U.S. distilleries, Hunter brings both expertise and access to a rapidly growing asset class. From portfolio strategy to brand building, he’s passionate about helping investors tap into the future of American Single Malt.

Ryan LaValle

VP of Compliance & Finance

Ryan La Valle blends capital markets experience with deep knowledge of the spirits industry, having helped structure multi-million-dollar portfolios for ultra-high-net-worth clients and institutions. His earlier roles at MetLife Investment Management and S&P Dow Jones provided a strong foundation in institutional portfolio strategy. He holds an MBA and advanced WSET certifications, and focuses on bridging traditional finance with alternative assets that deliver lasting value.

Ross Duignan

Partner

Ross Duignan turned his lifelong passion for whiskey into a track record of results in the ultra-premium spirits space. Ross has built whiskey portfolios worth hundreds of millions and helped shape the market for some of the most celebrated and collectible bottles in the world. As a founding partner of ASM Capital, he combines deep product knowledge with a sharp investment lens. Whether selecting barrels or shaping investor journeys, Ross brings a human touch to a space that’s often anything but—making the complex feel personal and the rare feel within reach.

Disclaimer: This material has been prepared by ASM Capital Partners, LLC solely for informational purposes and does not constitute a recommendation regarding any investments or the provision of any investment advice, or constitute or form part of any advertisement of, offer for sale or subscription of, solicitation or invitation of any offer or recommendation to purchase or subscribe for any securities or investment advisory services. The views expressed herein are solely those of ASM Capital Partners, LLC. The information and opinions presented or contained in this website are provided as of the date it was written. It should be understood that subsequent developments may materially affect the information contained in this website, which none of ASM Capital Partners, LLC or its affiliates are under an obligation to update, revise or affirm. It is not ASM Capital Partners’ intention to provide, and you may not rely on this website as providing a recommendation with respect to any particular investment strategy or investment. This document may contain forward-looking statements, as well as predictions, projections and forecasts of the economy or economic trends of the markets, which are not necessarily indicative of the future. Any or all forward-looking statements, as well as those included in any other material discussed, may not occur. All investments involve risks including the potential for loss of principle and past performance does not guarantee similar future results. Whiskey is a specialist sector that may be less liquid and produce more volatile performance than an investment in other investment sectors. This information may rely on other sources, cited herein, and does not take claim for material gathered by those cited sources or accuracy of the published citations

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